Job Details

Senior Manager, Product Management Pc & Xr/Vr

Samsung Electronics America is seeking a dynamic and seasoned Senior Manager, Product Management Pc & Xr/Vr to lead category strategy, portfolio planning, and go-to-market execution across Samsung's next-generation Computing and Extended Reality product lines. This role merges two high-innovation categories (Pc and Xr/Vr) requiring a leader with deep cross-industry expertise, strong technology insight, and proven experience commercializing breakthrough hardware and software ecosystems.

This leader will drive US-market product strategy, represent Samsung with key carrier and retail partners, guide long-term roadmap decisions with HQ, and help define how Samsung will compete in emerging spatial computing, AI-enhanced productivity, and immersive device categories. The ideal candidate is both strategic and hands-on, capable of navigating fast-evolving trends, interpreting consumer and enterprise use cases, and influencing global planning decisions. The position reports to the Director, Pc & Xr/Vr Product Management and collaborates closely with other product categories, Sales, Marketing, Retail, and HQ product planning teams.

Role and Responsibilities

• Build and own the US portfolio strategy for both Pc and Xr/Vr categories aligning global innovation with US market insights, customer needs, competitive activity, and long-term ecosystem vision.
• Develop a cohesive multi-category roadmap (1236 months) across Windows, Android/Chrome, and Xr/Vr platforms defining key hero models, price tiers, and differentiated value propositions.
• Serve as Samsung's market expert, analyzing segment trends including AI Pcs, Arm/Windows evolution, spatial computing, optical engineering, wearable displays, and cross-device interoperability.
• Benchmark competitive products (HP, Dell, Lenovo, Apple Vision Pro, Meta Quest, Ray-Ban Meta Smart Glasses, etc.) to create clear SWOT analysis and inform strategic recommendations.

• Lead GTM development for launches across Pc and Xr/Vr categories creating positioning, consumer messaging, sales enablement tools, and cross-channel activation strategies.
• Partner with Marketing, Retail, Carrier, PR, and Supply Chain to orchestrate pre-launch planning, channel readiness, demand forecasting, and lifecycle management.
• Define the 4P strategy and drive comprehensive product launch across all relevant sales channels.
• Organize customer setup details, launch timing alignment, and cross-functional coordination for successful commercialization.

• Represent Samsung at key customer meetings and retail line reviews articulating product differentiation, ecosystem value, and long-term roadmap direction.
• Understand detailed partner technology requirements, ensuring portfolio plans meet technical, certification, and business needs across Windows, Android, and Xr/Vr platforms.
• Provide risk assessments when products deviate from US-market requirements and influence HQ to optimize global models for the US environment.

• Monitor category performance vs. financial targets identifying drivers of share, revenue, and profitability gaps, and creating actionable plans to address them.
• Track competitive investments, market reception, Xr/Vr developer ecosystem dynamics, and OS/platform updates to guide portfolio adjustments.
• Consolidate post-launch learning (VoC, NPS, consumer research, media reviews, channel feedback) to refine future strategy.

• Partner with HQ product planning to advocate for US requirements, shaping future Pc and Xr/Vr hardware, software, AI features, and ecosystem integration.
• Collaborate with Content & Services teams on experience-led differentiators: Xr applications, productivity suites, cross-device continuity, AI capabilities, sensors, optics, and platform services.
• Influence internal stakeholders and executive leadership with data-driven recommendations, strategic insights, and thought leadership around next-gen computing and immersive device trends.
• Lead cross-functional team initiatives with strong project and program management discipline.

Minimum Qualifications:

• Bachelor's degree preferred in Business, Marketing, Engineering, Computer Science, or related field.
• If BS degree, 8+ years of experience in Product Management, Category Management, or Product Strategy.
• Proven experience in BOTH Pc computing and Xr/Vr (or spatial computing, Ar/Vr wearables, smart glasses, or immersive devices) is required.
• If no BS degree, 10+ years of experience.
• Track record of managing full product lifecycle from strategy formulation to launch execution in highly technical consumer electronics categories.
• Strong understanding of Windows/Chrome/Android ecosystems, immersive technology platforms, sensors, displays, and AI trends impacting next-gen Pcs and Xr.
• Demonstrated ability to influence cross-functional teams and senior executives across global organizations.
• Excellent written, verbal, and visual communication skills, including experience presenting to customers, executives, and media.
• Strong analytical and problem-solving abilities, with experience leveraging data, financial models, market research, and consumer insights.
• Ability to operate independently with a "roll-up-your-sleeves" mindset while managing complex portfolio programs.

Preferred Qualifications:

• Master's Degree (MBA or technical discipline).
• 6+ years of experience in product management or strategy roles.
• Previous experience working with OEM partners, chipset vendors (Intel, Qualcomm, AMD), and/or Xr/Vr platform providers.
• Understanding of developer ecosystems, Xr content strategy, and AI productivity workflows.
• B2B experience with Pc or Xr/Vr solutions and enterprise adoption cycles.

Key Leadership Attributes

• Forward-thinking, innovative mindset with passion for future computing and immersive technologies.
• Ability to synthesize ambiguous inputs and rapidly evolving trends into clear, actionable recommendations.
• Strong leadership presence with ability to "manage up" and influence without authority.
• High learning agility, intellectual curiosity, and comfort navigating fast-paced technology environments.
• Excellent relationship-building ability across internal teams and external partners.

Physical/Mental Demands and Working Conditions:

• Work performed primarily in an office environment.
• Must be able to operate a computer and remain in a stationary position for extended periods.
• May require transporting equipment up to 25 pounds.
• Must be able to work under tight deadlines, support launch-critical tasks, and handle periods of high business pressure.
• Minimal supervisionhigh accountability, confidentiality, and decision-making responsibility.