Overview
The Social Media Art Director is a creative thinker and visual storyteller responsible for helping shape compelling, social-first content across global and market-specific social platforms
This role blends concept development, hands-on design execution, and trend fluency to drive brand awareness and audience engagement across key social channels. Working closely with a multidisciplinary social creative team, this position supports the creation of visually engaging content that feels relevant, authentic, and platform-native.
Type: Long contract, Hybrid
Schedule: Regular day hours
Duration: 1.5 years or longer
Pay: $30 - $34/hr, paid weekly, benefits eligible
Social Media Art Director Requirements
1+ years of experience in design direction or art direction, ideally within a social-first, beauty, fashion, or lifestyle environment
• A strong portfolio showcasing visual storytelling across static, video, and social content formats
• Solid understanding of major social platforms including Instagram, TikTok, YouTube, and Facebook, along with emerging content trends
Proficiency in Adobe Creative Suitemotion or animation skills (After Effects, Premiere) are a plus
• Familiarity with social content production, including a foundational understanding of photo and video workflows
• Strong eye for composition, styling, and design, with interest in motion and video craft
• Ability to collaborate cross-functionally, receive creative feedback, and iterate efficiently
• Comfortable managing multiple guided projects while meeting deadlines in a fast-paced environment
• Demonstrated curiosity, adaptability, and eagerness to learn, with openness to feedback
• Passion for beauty, culture, and storytelling, with interest in both polished and lo-fi content styles
Social Media Art Director Duties
• Contribute to the visual development and execution of social-first content across multiple platforms
• Design and deliver channel-appropriate creative for both organic and paid social
• Collaborate with art directors, designers, videographers, photographers, copywriters, and strategists to concept and execute content aligned with brand and campaign objectives
• Support art direction for social-focused photo and video shoots, including pre-production planning and on-set assistance
• Partner with creative teammates to ensure cohesive storytelling and high-quality execution
• Assist in the development of Social Playbooks, contributing concepts, visual directions, and reusable templates
• Stay current on social trends, formats, and cultural moments, translating insights into brand-relevant content ideas
• Ensure all creative aligns with platform best practices, audience behaviors, and established brand guidelines
• Collaborate with creators and influencers to help bring authentic social moments to life
• Actively contribute to a collaborative, inclusive, and supportive team environment