Lead development of press releases, media lists, messaging, and PR content for campaigns, events, and brand activations at the local and national level. Manage execution of media events, press briefings, and interviews. Collaborate with PR, local marketing, and brand teams to align messaging and maximize reach. Lead strategy for primary and secondary brand campaigns. Monitor media coverage and trends to inform messaging and identify opportunities or risks. Manage PR calendars, reporting cadence, and team deliverables to meet deadlines and maintain quality. Produce talking points and media kits for internal and external spokespeople. Develop and maintain working relationships with various key media outlets. Travel Requirements:75%Qualifications 5 years' experience in public relations supporting food, beverage, retail, or consumer brands. Bachelor's degree in public relations, business, or marketing. Experience managing media campaigns, pitching national outlets, and developing relations...Public Relations, Relations, Manager, Relationship, Project Management, Media, Business Services