Lead the development and execution of TFB Big Bets, including value propositions, go-to-market strategies, and strategic partnerships. Own LRP delivery across all TFB Marketing and partner teams, driving multi-year revenue planning and prioritization. Create and manage cross-product content development governance, reducing inefficiencies and optimizing production spend:Establish content standards and processes. Partner across Brand, Segment Marketing, Marketing Ops, and Product Marketing. Track content utilization, gaps, and ROI - Collaborate with product teams to refine positioning and ensure market success for emerging solutions. Drive strategic initiatives, ensuring delivery of quarterly and long-term growth objectives. Take on additional projects and responsibilities as assigned by business leadership to support evolving business needs. Education and Work Experience:Bachelors degree in business, Marketing (Required)Masters Degree or MBA in Marketing, Management (Preferred)10 year...Marketing, Director, Business, Business Services, Strategic